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Published on Intelligent Giving (http://www.intelligentgiving.com)

Imperial War Museum

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RESOUNDING VICTORY FOR LORDS OF WAR

Covering the history of war since 1914 at five sites around the country - in Cambridgeshire and Manchester, as well as in London - this collection of museums is a world-leader in its field. Two million visitors, as well as 10 million website hits, marked a successful 2006/7. A clear and interesting annual report gives a good impression of the year's activities. Exactly how funds are allocated seems to be camouflaged, though.

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QUALITY OF REPORTING

What is this?
83%
How much info does the charity want to share? This score, taken from our search for 43 key points in the annual report, gives the answer. Top mark is 100%. Anything over 70% is a good effort.

SIZE OF CHARITY...

What is this?
Large
We only profile the largest charities in England & Wales, and our sizes are relative to the largest and smallest among them. So where we describe a charity as 'Small', it is still much larger than the national average.

HIGHEST SALARY

What is this?
£100k to £149k
Taken from the vague bandings given in annual reports; note that 'Under £60k' could be £9k or £59k. Nonetheless the number of bars should roughly correlate with the 'Size of charity' bars.

RESERVES WOULD LAST...

What is this?
7 months
If income dried up, how long could work continue? 3-12 months is normal. Less may be precarious. 12+ months may be over-cautious (or if very high, may represent the value of the charity's property).

ETHICAL INVESTMENT POLICY

What is this?
Unknown
We asked the charity if it has an ethical investment policy. If yes, it gets an angel. Those with no policy but which don't invest in tobacco/arms get a halo. Those without investments, or who didn't respond, appear neutral. Those with stakes in arms/tobacco get a fallen angel.
We take no cut
visit the charity's donation page [4]

Reviewed: 2007-11-14     Accounts ending: 2007-03-31

IN SHORT

Who/what it helps

  • Everyone

Where

  • London
  • Duxford
  • Manchester

Providing

  • War museums
  • Educational website
  • Travelling exhibitions

IF YOU LIKE THIS CHARITY
YOU MIGHT LIKE...

  • Royal British Legion, The [4]
  • British Museum [4]
  • National Museum of Science and Industry [4]
  • Victoria and Albert Museum [4]

VITAL STATISTICS

ANNUAL EXPENDITURE
£42,085,000
What is this?
Of all the charities we profile...
- Less than £1m is tiny
- £1m to £5m is small
- £6m to £10m is medium
- £11m to £50m is large
- Above that is very rare
SPENT ON CHARITABLE WORK
78%
The rest usually goes into raising more income. A little covers legal requirements.

Source URL:
http://www.intelligentgiving.com/charity/12