CONCERTED ACTION FROM WHALE-LOVERS

Devoted to stopping the slaughter, torture and demise of our seagoing cousins, this outfit combines scientific research and lobbying with public education. Achievements in the year range from persuading Tesco to stop selling whalemeat in Japan, to researching killer whales and using the data to stop hunts in Russia. Despite the odd gap, the annual report and annual review give a sense of direction and purpose.

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QUALITY OF REPORTING

What is this? 		70%
How much info does the charity want to share? This score, taken from our search for 43 key points in the annual report, gives the answer. Top mark is 100%. Anything over 70% is a good effort.

SIZE OF CHARITY...

What is this? 		Medium
We only profile the largest charities in England & Wales, and our sizes are relative to the largest and smallest among them. So where we describe a charity as 'Small', it is still much larger than the national average.

HIGHEST SALARY

What is this? 		Under £60k
Taken from the vague bandings given in annual reports; note that 'Under £60k' could be £9k or £59k. Nonetheless the number of bars should roughly correlate with the 'Size of charity' bars.

RESERVES WOULD LAST...

What is this? 		1 month
If income dried up, how long could work continue? 3-12 months is normal. Less may be precarious. 12+ months may be over-cautious (or if very high, may represent the value of the charity's property).

ETHICAL INVESTMENT POLICY

What is this? 		Yes
We asked the charity if it has an ethical investment policy. If yes, it gets an angel. Those with no policy but which don't invest in tobacco/arms get a halo. Those without investments, or who didn't respond, appear neutral. Those with stakes in arms/tobacco get a fallen angel.
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Reviewed: 2006-04-26     Accounts ending: 2005-09-30

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IN SHORT

Who/what it helps

  • Cetaceans: Dolphins Porpoises Whales

Where

  • UK
  • Worldwide

Providing

  • Lobbying and research to:
  • stop captivity, killing and chemical/noise pollution
  • protect habitats and particular populations
  • educate the public

IF YOU LIKE THIS CHARITY
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VITAL STATISTICS

ANNUAL EXPENDITURE
£4,089,251
What is this?
Of all the charities we profile...
- Less than £1m is tiny
- £1m to £5m is small
- £6m to £10m is medium
- £11m to £50m is large
- Above that is very rare
SPENT ON CHARITABLE WORK
59%
The rest usually goes into raising more income. A little covers legal requirements.


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