WHEN I READ that Oxfam – one of the most successful charities in history – had wheeled in the PR people to ‘rebrand’ it, I was perplexed. Annoyed, even. Everyone knows what Oxfam does and everyone knows it’s a good cause. Rebranding seemed pointless and expensive.
THE INTELLIGENT GIVING Blog is changing – for a few weeks, at least. Over the coming days, we’re going to experiment with shorter, more frequent entries, and I’m going to take over writing all of them.
THE BEST WAY to help the victims of Cyclone Nargis is to support the Disasters Emergency Committee appeal (see profile) appeal. Do not shell out for your favourite charity. Here’s why the DEC is by far the best option:
IF YOU SUPPORT A CHARITY, there's a good chance that you are a bit annoyed with it. If you're like most people, you'll worry that it spends too much on administration and wastes your cash sending out fundraising mailshots.
THE CHARITY WORLD’S MOST TRANSPARENT annual report has just been published. By us.
Today we release our report for the year ending 31 July 2007. You can download it here. It gets a 100 per cent Quality of Reporting score, gives a rounded picture of how Intelligent Giving ticks, and admits our failings as well as our successes.
WITH OVER 200,000 charities registered in Britain alone, you'd be forgiven for thinking that this country was plentifully supplied with do-gooding organizations.
But there may actually be too few. Many important causes have only one charity which supports them. If that particular charity isn't performing well, it means that people in need miss out.
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WHEN I READ that Oxfam – one of the most successful charities in history – 
THE INTELLIGENT GIVING Blog is changing – for a few weeks, at least. Over the coming days, we’re going to experiment with shorter, more frequent entries, and I’m going to take over writing all of them.
THE BEST WAY to help the victims of Cyclone Nargis is to support the 
CHARITIES COULD BE throwing away £750 million a year through laziness, according to a 
IF YOU SUPPORT A CHARITY, there's a good chance that you are a bit annoyed with it. If you're like most people, you'll worry that it spends too much on administration and wastes your cash sending out fundraising mailshots. 
WITH OVER 200,000 charities registered in Britain alone, you'd be forgiven for thinking that this country was plentifully supplied with do-gooding organizations. 
CHARITIES LACK CREDIBILITY. 
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